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February 7, 2019

10 Finalists Announced for the 2019 SXSW Release It Pitch Competition

We are pleased to announce the ten finalists selected to participate in the 2019 SXSW Release It pitch competition at SXSW.

Companies launching a new product or service during this SXSW season will present to a panel of hand-picked judges comprised of technology industry experts, venture capitalists, and high-profile media. A winner will be chosen based on which product or service is most likely to succeed in the marketplace.

Watch these ten cutting-edge companies pitch live on Friday, March 8 at the Hilton Austin Downtown during SXSW 2019. Add Session 1 and Session 2 to your SXSW Schedule today. Congratulations to the following finalists – see you in March!

2019 Finalists

Santa Monica, CA

Ampl is an article discovery & article sharing platform that enables users to easily create conversations within shared articles on mobile. You can highlight text & add comments within articles, so a focused conversation is waiting for whoever you share the article with. It makes article sharing fun & easy.

Portland, OR

Dorsum is a company solving the problem of back pain caused by spinal misalignment during repetitive motion activities. Our supportive spinal device inserts into apparel as part of an interchangeable back support system. Dorsum is committed to creating purposeful and dependable products that adapt to motion and the user’s needs.

Leaf Tyme
Chicago, IL

The Leaf Tyme mobile app is a directory for the cannabis industry that connects consumers and patients to licensed dispensaries, brands, and clinics in their area. The platform allows users to find cannabis laws and regulations by state and learn how cannabis can help with common health conditions.

Lumous Helmet
Los Angeles, CA

Lumos is a next generation bicycle helmet that features integrated lights, brake, and turn signals. Lumos started as a Kickstarter campaign, and has gone on to be featured as one of Oprah’s Favorite Things and TIME Magazine’s Best Inventions of 2018. Lumos is also the first and only bike helmet to be sold in over 300 Apple Stores worldwide.

Nori Health
Nieuwegein, Utrecht

AI-driven chatbot coach for chronic disease patients. Nori helps them through regular conversations to discover and change lifestyle factors that make symptoms worse. To find an optimal quality of life with positive relationships.

Reviver Auto-mWebb
Foster City, CA

Reviver Auto created the Rplate, the world’s first and only digital license plate, transforming the 125 year-old metal license plate into a multi-functional, bi-stable high definition digital display, and customizable, connected vehicle platform. It enables virtually any legacy vehicle to transform itself into a connected smart vehicle taking advantage of today’s and tomorrow’s technology including smart cities, AI, autonomous and semi-autonomous systems, various vehicle ownership business models and much more.

Stockholm, CA

Riteband is a stock exchange for music that empowers artists by bringing them cash when they need it; from fans and other investors who buy their future music copyright revenues. Backers can make a profit through secondary trading, just like on the stock exchange. Find the hit. Make money.

10 Block
Venice, CA

10 Block transforms high quality feature films & TV series into an experience the mobile generation loves by making great stories into bite-size blocks you can discover, binge and share on your phone. Their platform helps content owners reach today’s mobile viewers in an addictive social community.

The Labz
Atlanta, GA

The Labz’ is a music collaboration platform that frees music creators from the complex burden of song ownership data collection, ownership splits and song registration. We do this by integrating into the music creator’s current music sharing and songwriting digital workflow, collect data while creators collaborate, take that data to instantly register their ownership on a Blockchain database platform, and auto-generate simple forms such as a copyright and a split-sheets.

Winnipeg, Canada

Thisten is an audio to text platform that transcribes the world’s information – in real time. Backed by Google Creative Lab, Thisten was founded by Liz Jackson and members of SkipTheDishes’ startup team – Rui Melo, Ben Grynol and Sudeep Sidhu.

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Register to attend SXSW 2019 and book your hotel now to join us for this exciting competition and much more this March in Austin, TX! Follow us on Facebook, Twitter, Instagram, and SXSW News for the latest SXSW coverage.

SXSW Release It participants – Photo by Nilesh Patel

The post 10 Finalists Announced for the 2019 SXSW Release It Pitch Competition appeared first on SXSW.

Source: SxSW Interactive

February 6, 2019

HP’s high-resolution VR headset provides comfort and Windows Mixed Reality

HP’s new VR headset reportedly offers an exceptionally high resolution, highlights comfort and runs on Windows Mixed Reality. HP hasn’t officially announced the new headset, but here’s a look at some of its features.

The post HP’s high-resolution VR headset provides comfort and Windows Mixed Reality appeared first on Digital Trends.

Source: Digital Trends VR

February 5, 2019

Bringing realism to VR is complex, but these developers found a way in holograms

Making virtual reality feel real is the hardest job of all VR developers. For Awake: Episode One, StartVR used volumetric recording, rather than motion capture, to bring its characters to life like never before.

The post Bringing realism to VR is complex, but these developers found a way in holograms appeared first on Digital Trends.

Source: Digital Trends VR

February 5, 2019

Incredible Illustration Work with iPad Pro and Procreate

Incredible Illustration Work with iPad Pro and ProcreateabduzeedoFeb 05, 2019

Oscar Llorens shared an incredible illustration project on his Behance profile titled Dolls. It’s his second project done entirely using the iPad and Procreate and, honestly, I was blown away. The first time I saw I really thought it was done using Photoshop because of the textures and the style. It was definitely a happy surprise, especially as I try to use my iPad for content creation, like write now writing this post. I still have a long way to get to the level of Oscar.

This is the second project I do entirely from the Ipad Pro using the Procreate app. It is very possible that these characters have a great influence on the trip I made to Tokyo in May 2018.  

In addition to having time to create incredible illustration, Oscar is finishing recording an online course about Procreate that will be released very soon, so doing this project has been really useful to try many of the new features of the app.

Illustration with iPad and Procreate

Fore more information about Oscar make sure to check out his website at http://www.oscarllorensgallery.com/

Source: Abduzeedo Illustration

February 4, 2019

Eerie Futuristic Digital Art in Motion with After Effects

Eerie Futuristic Digital Art in Motion with After EffectsabduzeedoFeb 04, 2019

Last week we posted a Photoshop tutorial on how to create a trendy digital art style that mix images and light effects. For my image, my goal was to simulate the idea of having a portal in front of a person on a dark road. Quite X-Files inspired theme, to be honest. After finishing the image I decided to look for some ways to bring it to life with some motion. I suck at motion design, however, I really want to learn, so I decided to check out some easy ways to achieve the effect I want or the first steps to get there.

To my surprise, there are so many amazing motion design resources online. It’s quite incredible. During my search for answers, I found this incredible After Effects plug-in from VIDEO COPILOT called Saber.

Saber, as the name suggests, recreates a ton of amazing light effects from classic lightsabers, to neon, to fire, and all sorts of energy type of effects. I’m really loving how everything is highly customizable and quite easy to use. I was able to add some motion to my composition in literally 20 minutes. It’s been taking me over 4 hours to adjust things, render and adjust again and render again.

So, without further ado, here’s a little bit of what I have done to add some motion to my composition.

After Effects 

Step 1

Import the Photoshop for the Portal composition in After Effects. It’s super straightforward but you might have to adjust some layers in Photoshop to make sure they are merged.

Here’s my After Effects first composition. Noticed I didn’t add the light effect from Photoshop. Just the road, the clouds, and the person layers.

Step 2

Add a new Composition. Composition>New Composition. Then with the Ellipse Tool (Q) add a circle in the center of the composition.

Step 3

Install the Saber plugin and go to Effect>Video Copilot>Saber. You will notice that a line with a light effect is added. We need to link the effect with our Layer Mask. To do that just go to Customize Core. Under Core Type select Layer Masks. Now it goes around our circle.

Step 4

There are so many different presets and ways to animate. You can animate the way the circle is formed by playing with the Start Offset or End Offset.

For my image, I just wanted a simple way to add just some flickers and energy type of animation. If you select Distortion you will have those options 🙂

Also, for my composition, I used Patronus for the preset. Then in Distortion/Core Distortion, I changed the Distortion Type to Energy and the Amount to 5.

Step 5

Back to my main composition. I added the circle with the Saber Effect. Then I duplicated the composition to create a reflection.

The amazing thing about After Effects is the way you can play with the Masks. I just added some Mask Feather and changed the mode to Subtract.

The reason for that was that I wanted to add a Gaussian Blur to the composition, that way the blur gets less strong closer to the part under the main circle.


After some explorations and a lot of renderings, I got to a satisfactory result. There are so many things to learn in After Effects, but I am already excited. I will probably spend more time with this plug-in alone and try to improve. So stay tuned for the continuation of the series, getting into motion.

Source: Abduzeedo Tutorials

February 1, 2019

SXSWfm® Spotlight: Jazz Artists Performing at SXSW 2019

The Muffinz - Photo by Bongani Malik Ndlovu

More 2019 SXSW Showcasing Artist announcements this week! In this week’s 2019 show, we’ll be playing music by jazz artists performing at the Music Festival, including Ezra Collective (London, UK-ENGLAND), The Muffinz (Johannesburg, SOUTH AFRICA), Jazzrauch Bigband (Munich, GERMANY), Jeff Lofton (Austin, TX), Henry Brun & the Latin Players (San Antonio, TX) and more. Listen now.

Listen Now

Our weekly announcement show This Week @ SXSW has returned. In our previous episode, we featured tracks by newly announced Showcasing Artists Helena Deland, La Chica, Sweet Spirit, Kydd Jones and more. In case you missed our last SXSWfm Spotlight show, we featured music from folk and Americana artists who will be performing in March. You can listen to these, along with archived specialty and 2019 announcement shows, on our Mixcloud page.

SXSWfm plays music from 2019 Showcasing Artists daily at 8am, 2pm, and 8pm. Tune in 24/7 to hear music by current and former SXSW Showcasing Artists from around the world — spanning myriad genres, there’s something for everyone to enjoy.

Go to the SXSWfm Player

Attend SXSW 2019

Enjoying the jams? See the artists from these playlists live on stage in March. Pick up a Music Badge for SXSW 2019 to get primary access to all showcases, Music and Convergence tracks at the SXSW Conference, and more. Plus, get secondary access to Film and Interactive programming. Book your hotel using SXSW Housing & Travel for the best rates and locations.

Sign up for SXSW Event Updates and read SXSW News for announcements, programming features, and beyond throughout the 2019 season.

Follow us in all the usual social spots for daily updates – Twitter, Facebook, and Instagram.

Register Today

The Muffinz – Photo by Bongani Malik Ndlovu

The post SXSWfm® Spotlight: Jazz Artists Performing at SXSW 2019 appeared first on SXSW.

Source: SxSW Music

February 1, 2019

How To Write a TV Pilot: Free Drama Pilot Seminar (Week Three)

You’re halfway through. Surprise us. Show us why we should finish reading.

Welcome to week three of the Free Drama Pilot Writing Seminar. It’s time to get to the middle of your drama pilot and give people a twist or a turning point.

This is the time the character you thought was guilty has an alibi, a wrinkle is exposed in the plot, or there’s a big reveal.

If you’re just joining us, go back to week one, go back to week one and write until you catch up.

If you’re in the right place, then stick with me. Things are about to get a little hairy.

But first…

How to Write A TV Pilot (Drama) Mission Statement

Over the next six weeks, we’re going to break down the TV drama pilot. Your commitment is to yourself and your story. I’m asking you to write ten pages a week. If you fall behind, take your time. If you want to work ahead, go for it. The whole point of this class is to just offer free information to writers.

We did a similar Free Screenwriting Seminar for features that worked out well.

I’m excited to have you join us every week for this journey.

Read More

Source: NoFilmSchool

February 1, 2019

Boundary-Pushing Filmmakers at Sundance Champion Non-Film Related Ways to Make a Living

If you’re making films in unconventional ways, it can be hard to get money and make money on them. Keeping your day job is a way of protecting your creative vision.

Four provocative filmmakers and artists, Rick Alverson, Mads Brügger, Penny Lane, and Asad J. Malik sat down on the Sundance 2019 Power of Story: Pushing Boundaries Panel to talk about how they push boundaries and why. For all of them, it seemed a tedious and difficult process to raise money for their films as well as count on making money back on them. One interesting point the panelists pointed out — many of them have other ways of making ends meet, and that is something they purposefully maintain so they can continue to maintain the provocative and boundary-pushing nature of their filmmaking ethos.

Watch the recording of the livestream for yourself and check out some of our favorite takeaways below.

Making conventional films creates a problematic world

Rick Alverson is a narrative filmmaker known for his firm departure from the three-act structure who is at the fest with his knew film The Mountain. From Aversion:

Read More

Source: NoFilmSchool

February 1, 2019

The Daily Chord Weekly Recap – Friday, February 1

SXSW 2019 Daily Chord

In music news this week, negotiation over Article 13 continued in Brussels, mystery artists on Spotify playlists prompted scrutiny, and the story of Willie’s IRS tapes was retold. The Daily Chord updates every weekday with a handful of music news stories worth reading. Join our email list for a handy inbox reminder.

Monday, January 28

Tuesday, January 29

Wednesday, January 30

Thursday, January 31

Friday, February 1

The post The Daily Chord Weekly Recap – Friday, February 1 appeared first on SXSW.

Source: SxSW Music

February 1, 2019

Shouldering Responsibility: Maintaining a Modern Brand

Giving Back Rocks How Austin Brands Do It - Photo by Benedict Jones

As Nike’s Colin Kaepernick ad campaign and Kendall Jenner’s Pepsi commercial show, taking a stand on social issues can make or break a brand. The Brands & Marketing Track features sessions that explore how to create and maintain a brand to generate brand loyalty without alienating consumers by leveraging data, neuroscience, storytelling, and trends.

Join us during the SXSW Conference from March 9-14 to discuss topics ranging from the role of advertising executives in assessing cultural appropriation vs. cultural appreciation to how to leverage taking a stance on a social or political issue without damaging a brand, and if brands should at all. These sessions explore who the responsibility falls to as we move into an age where consumers expect their brands to fall on one side or the other of the pressing issues of our time.

Brands & Marketing Session Highlights

Cultural Appropriation vs. Cultural Appreciation

The advertising industry has found itself constantly dancing the line between appropriation vs appreciation – with consumers demanding more from industry leaders, and leaving no room for errors. But in this climate, who actually holds the responsibility of deciding what is culturally relevant or insensitive, the creative director, the manager, or the viewer? In this session Tanya Dua, Senior Reporter at Business Insider, Chas Moore, Executive Director of Austin Justice Coalition, Tanya Tarr, Vice President for the North American Region for advantageSRING, and Angela Yang, Director of Connections at T3, with set out to answer questions like: who decides if the one minority actor cast in a commercial adds diversity or if they’re a “token,” who decides whether a script is playing on a harmless trope or exploiting a harmful stereotype, and are industry leaders the antidote to culturally insensitive or appropriating work – and if they are, is this responsibility even fair?

Add to Your Schedule

Brand: The New Political Reality

In 2019, every brand or brand action is political. In light of the examples set by Pepsi, Facebook, Starbucks, and Gap, 57% of consumers say that they buy or boycott brands because of the stance it has taken on an issue – and it has never been more important for brands to move forward the smart way. This panel will bring together Joy Howard, Cheif Marketing Officer of Lyft, Corley Kenna, Senior Director of Global Communications & PR at Patagonia, Nancy King, Director of Global Insights & Strategy at Airbnb, and Brendán Murphy, Senior Partner at Lippincott, to discuss the new reality for brands marketing to a highly nationalized, politicized, and polarized society. Learn from the brand leaders already working in this new territory, and what lessons can be learned from those who’ve put a stake in the ground and the new rules for engaging customers and employees on the issues that matter.

Add to Your Schedule

Equal Opportunity Behind the Lens: Media Diversity

Diversity in film and advertising has more momentum than ever, with a current movement that’s celebrating and increasing diverse voices in production by providing mentorship opportunities for historically-underrepresented directorial talent to gain exposure. Many initiatives have sprouted up to pave the way for a more diverse and inclusive industry that features more women and minority directors by providing them the necessary tools, counsel, and resources to showcase and optimize their work for the commercial space. Anna Blue, Executive Director of Girl Up!, Tamika Lamison, Program Director, The Commercial Directors Diversity Program, Toddy Stewart, Partner & Creative Director of Picture Farm and Picture Farm Director Mentorship Program, and Doug Zanger, Senior Creative Editor at Adweek, will discuss the steps production companies with various perspectives can take to continue making progress toward media and storytelling to encompass a much more inclusive creative perspective.

Add to Your Schedule

How Diversity Became our Implicit Bias

It’s been proven that diversity makes agencies more effective and profitable – but implementing the diversity can be a slow process that takes a toll on existing staff and new hires alike. But what happens when the diversity comes from the top down and leadership represents many diverse perspectives? The Dailey team bought itself back from its holding company of over 30 years, they knew the new managing partners would be a more diverse group than most – but what they didn’t know was how quickly their leadership could affect the deeply-rooted culture of an agency founded in an earlier time. Join members of Dailey’s leadership including Jean Grabow, President and Managing Partner, William Waldner, Managing Partner, Marcus Wesson, Executive Creative Director, and Michelle Wong, Managing Partner, as they talk about everything from socially conscious creative projects to how diverse leadership can create a space in which all kinds of people thrive.

Add to Your Schedule

Media’s Role in Addressing the Opioid Epidemic

America’s opioid epidemic is estimated to have impacted more than 2 million Americans in 2018 through addiction to prescription or illicit opioids – and it’s not difficult to see how once you know that opioid dependence takes only 5 days to develop. So what can advertising do to help raise awareness and tackle an issue that’s has a death toll of thousands a year? Come hear from Eric Asche, Cheif Marketing Officer of Truth Initiative, Marsha Cooke, Senior Vice President of Content Strategy at VICE Media, Roy Daiany, Head of Industry, Public Health, Government & Military at Google, and Ashley Menschner, Vice President of Media, Team Lead & Partnerships at The Advertising Council, who brought you truth, one of the largest, most effective youth smoking prevention campaigns, about how effective social good campaigns can play a critical role in taking on society’s greatest crises.

Add to Your Schedule

Check out other Brands & Marketing sessions as well as other Keynotes and Featured Speakers:

Browse More Brands & Marketing Sessions

Enjoy primary access to all Brands & Marketing sessions as well as other Conference Sessions with a Platinum or Interactive Badge, and secondary access to most other events.

Crossover Track Recommendations

Learn more and unlock your badge’s full potential when you explore sessions on the other 25 Conference Tracks that relate back to Brands & Marketing:

Attend SXSW 2019

So, are we going to see you in March?

Get your SXSW Badge and reserve your hotel today to attend SXSW 2019 and experience these Conference sessions along with 10 days of screenings, showcases, exhibitions, networking, and more this March 8-17 in Austin, TX.

Follow us on Facebook, Twitter, Instagram, and SXSW News to stay current with all things SXSW.

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Featured Image by Benedict Jones

The post Shouldering Responsibility: Maintaining a Modern Brand appeared first on SXSW.

Source: SxSW Interactive