September 21, 2020

Rethinking the UX of the Freeletics App

Rethinking the UX of the Freeletics AppAoiroStudio09.20.20

Tainá Ceccato is a senior designer working at GQ Germany, she shared her work for the ‘Freeletics App’ where she and her team had an opportunity to rethink the experience of a 7 years old application of fitness tutorial videos. Rethinking the experience is also the opportunity to solve long-time issues and anticipate its next generation. From the project glance, I really the art direction and especially the user experience. The main component which is the videos seems intuitive and easy to follow especially during your workout. Props to the production work for their efforts to produce such good ‘video tutorials’ to cover all angles, really helpful. Make sure to check the entire project on her Behance.

    Image may contain: danceImage may contain: man, outdoor and person



    • Art direction . Tainá Ceccato and Alan Alves
    • Video direction . Alan Alves and Sabrina Gaber
    • Internal production . Sabrina Gaber
    • Production studio . In Motion
    • Photography . Enes Kucevic and Loris Gleixner
    • Video edit . Patrick Franz
    • UX/UI . Nata Suárez
    • Development . Arno Schneider
    • Project Management . Julián Genoud
    • Coach . Thomas Falda

    Source: Abduzeedo UI/UX