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August 2, 2018

Be Legendary. Nike Branding Concept for Tokyo 2020

Be Legendary. Nike Branding Concept for Tokyo 2020

Daniele Caruso is a freelance illustrator based in Swindon, United Kingdom. He is working mainly in illustration, graphic design and branding. We are taking a look at his branding concept for Nike: Be Legendary, for the upcoming and anticipated Tokyo 2020. With the tagline “legendary”, Daniele included mythological creatures to create an artistic atmosphere alongside with the colour palette that totally reminds me of Dotonbori (the bright heart) from Osaka, Japan. What do you think? Would you like this kind of visual approach if it was from Nike.

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Be Legendary. Nike Branding Concept for Tokyo 2020Be Legendary. Nike Branding Concept for Tokyo 2020Be Legendary. Nike Branding Concept for Tokyo 2020Be Legendary. Nike Branding Concept for Tokyo 2020

Aug 02, 2018

Source: Abduzeedo Illustration

August 2, 2018

Super Cool Brand Identity for Coolio Mag

Super Cool Brand Identity for Coolio Mag

Lino Russo shared a beautiful brand identity and UI/UX design  project for Coolio Mag,a new american magazine built from the ethos of popular culture. From creators to curators, influencers and innovators we understand that in today’s world attention is the new currency to brands. Those that generate the most attention, generate the most traffic, which allows brands to monetize.

Coolio is the most awesome way of saying cool.  Coolio Mag is driven by helping brands craft and execute their brand message to today’s audiences, to make a difference in people’s lives. It believes that through storytelling, we have the power to change lives. And it wants to put that belief into action. Brand’s that fail to resonate with their core audience will fall behind the competition. Coolio Mag believes when you create vibrant online communities around a simple message, you find success.

For more information make sure to check out https://www.behance.net/linorusso

Brand Identity & UI/UX Design

Aug 02, 2018

Source: Abduzeedo UI/UX

August 1, 2018

Guide to Submitting a Virtual Cinema Project

Virtual reality, augmented reality, and mixed reality technologies are finding new ways to enhance our ability to perceive the world that surrounds us, and in many instances they are redefining how we experience the world. The projects presented at the Virtual Cinema emphasize storytelling, ingenuity and also showcase how other industries are embracing this new medium.

The SXSW Film Early Submission Deadline is on August 23. Before you submit to the SXSW Film Festival, be sure to take a look at our guidelines below to ensure your Virtual Cinema project is eligible for SXSW and check out the Film Submissions page for deadlines and fees.

Virtual Cinema Submission Guidelines

  • SXSW requires that all VR/MR/AR projects submit a link to a 360 version of your project, or a 2D playthrough, at the time of submission.

  • You may also include a link to a downloadable build of your project.

  • If you change your submission’s link or any of your login information prior to March 2019 without contacting SXSW, your project may become ineligible for consideration.

  • If your project HAS NOT screened in Austin, Texas you are eligible to submit to SXSW. For more information about premiere status and eligibility click here.

  • Your project must have been completed in 2017, 2018 or be on track for completion in early 2019.

  • For specific questions about submitting to Virtual Cinema, look no further than our Film Submissions FAQ. Still have questions? Don’t hesitate to email filmfest@sxsw.com.

  • Once you have submitted, you will receive a confirmation email from SXSW within 48 hours. This email will confirm that your film has been submitted correctly. If you do not receive this email within 48 hours, you should follow up by email (filmfest@sxsw.com) to ensure your film has been submitted properly and is under consideration.

  • All applicants will be informed of the status of their project no later than Friday, February 8, 2019.

Submit Your Virtual Cinema Project

Join Us in March 2019

We are open for business! Registration and housing are now available for SXSW 2019. A Film Badge gets you primary access to all SXSW Film events including world premieres, roundtables, workshops, and parties. Film registrants also have primary access to Convergence events including the Comedy Festival and nine unique conference tracks, as well as secondary access to most Interactive and Music events.

Follow us on Facebook, Twitter, Instagram, and SXSW News for the latest SXSW coverage.

See you in March!

Virtual Cinema – Photo by Steven Snow

The post Guide to Submitting a Virtual Cinema Project appeared first on SXSW.

Source: SxSW Film

August 1, 2018

Inspiring Books – Shoe Dog: A Memoir by the Creator of Nike

Inspiring Books – Shoe Dog: A Memoir by the Creator of Nike

Book are always a great source of inspiration, there’s always something new to learn. I believe we all know that, but there are books that are truly special, and the book I want to share with you today ranks at the top of my list. The book I am talking about is Shoe Dog: A Memoir by the Creator of Nike by Phil Knight and it’s a fantastic read, one of those you feel sad when you are getting close to the end.

.. you are remember for the rules you break…The book, as the title says, tells the story of Nike. From the simple dream of Phil Knight to try to reproduce the same disruption the Japanese did in the camera industry but in the shoes industry. He believed he could beat the Europeans, Adidas and Puma, by selling cheaper, but high quality running shoes. On top of that, Phil, was a runner, and his first partner was his running coach, who loved to tweak and improve shoes.

I won’t spoil the whole book, but the message that resonated with me was the pursue of your dream, the importance of passion and persistence, and probably one that I was not expected, the subliminal power of living in the here and now. I love the connections he makes in the end, but I will let you find out. Here’s a better description of the book:

“So that morning in 1962 I told myself: Let everyone else call your idea crazy . . . just keep going. Don’t stop. Don’t even think about stopping until you get there, and don’t give much thought to where “there” is. Whatever comes, just don’t stop.” 
― Phil Knight, Shoe Dog

Book Description from Amazon.

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

In 1962, fresh out of business school, Phil Knight borrowed fifty dollars from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime-green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike’s annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today.

But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path to start his own business – a business that would be dynamic, different.

Knight details the many risks and daunting setbacks that stood between him and his dream – along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission and a deep belief in the spirit of sport, they built a brand that changed everything.

Buy Shoe Dog on Amazon

Aug 01, 2018

Source: Abduzeedo Books

August 1, 2018

SXSW 2019 Badge Quiz — Find Out Which Badge is Right for You

Girls looking at digital sign at SXSW 2018 - Photo by Judy Won

Each March in Austin, Texas diverse groups of creatives across interactive, film, and music industries converge at the SXSW Conference & Festivals to discover what’s next. From inspiring Keynotes and collaborative sessions to world premieres and showcases, SXSW spans an action-packed 10 days. With several new programming tracks for 2019 and so many options, it can be challenging to know which badge is the right choice for you.

With one unified conference that spans 25 tracks of programming beginning Friday, March 8, we’ll be offering more opportunities for networking, learning, and discovery than ever before in areas such as Blockchain & Cryptocurrency, Tech Industry & Enterprise, Cannabusiness and more. The Film Festival maintains its nine-day footprint starting on Friday, March 8, while Music Festival showcases will start on Monday, March 11.

To help you get started, we’ve created the 2019 SXSW Badge Quiz. Based on the interests you select, the quiz will suggest the badge that will help you get the most out of your SXSW experience.

Whether you’re coming back to SXSW for another round, or considering joining us for the first time at SXSW 2019, check out our Badge Quiz to see which badge is the best fit for you.

Take Our Quiz

Join Us in March

Registration and housing for SXSW 2019 is now open! The SXSW Festivals provide a unique opportunity to explore the worlds of Interactive, Film, Music, and Comedy with screenings, showcasing acts, networking experiences, and so much more.

If you’re an artist, filmmaker, or entrepreneur, it’s not too late to be a part of SXSW 2019. Explore opportunities to showcase at SXSW, premiere your film, or compete in pitch competitions and show off your work at the event.

Follow us on Facebook, Twitter, Instagram, and SXSW News for the latest SXSW announcements and updates.

Photo by Judy Won

The post SXSW 2019 Badge Quiz — Find Out Which Badge is Right for You appeared first on SXSW.

Source: SxSW Film

August 1, 2018

Your Favorite Show is Back: SXSW Registration & Housing Now Open

March 8–17, 2019 Austin, TX

SXSW Season 33 Premiere: In last season’s March episode, the cast and crew were still reeling from the arrival of the Trump administration. The 2019 season opener finds the SXSW bunch navigating new challenges in a constantly shifting landscape, never knowing what each day will bring.

The plot, including a cast of characters of 75,000 creative industry professionals from 90+ countries, takes on new meaning as storylines in the industries of interactive, film, and music evolve from week to week.

But hope springs eternal in a world where creative problem solving helps save the day.

The story arc of SXSW centers around helping creative people achieve their goals. It’s been the driving narrative since 1987 and continues to play a starring role in March 2019. Even in this hyper-charged atmosphere, SXSW will further refine the show with stellar content, improved event navigation tools, and more encore sessions than ever to assist the cast and crew.

Reviews have been strong, so early adopters should make their plans immediately.

– Roland Swenson, Founder & CEO

The post Your Favorite Show is Back: SXSW Registration & Housing Now Open appeared first on SXSW.

Source: SxSW Film

August 1, 2018

Your Guide to SXSW 2019 Registration & Hotels

Photo by Judy Won

And we’re back – SXSW 2019 registration and housing is now open!

Join us for the 2019 SXSW Conference & Festivals from March 8-17 for an event packed full of showcases, screenings, conference sessions, exhibitions, tacos (so many tacos), workshops, networking events, mentor sessions, and so much more.

SX early birds catch the biggest savings of the season and gain access to great hotel options. Read on for more information on programming, badge access, booking your hotel, and other participation opportunities.

Programming Overview

SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. As an essential destination for global professionals, SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

SXSW Conference (March 8-16)
The conference program provides an opportunity for global professionals at every level to participate, network, and advance their careers. With one unified conference that spans 25 tracks of programming, experience compelling Keynotes, Featured Speakers, panels, sessions, workshops, book readings, podcasts, and more.

SXSW Interactive Festival (March 8-12)
Playing host to a variety of evening networking events, the Interactive Festival also holds numerous esteemed competitions and award ceremonies honoring some of the tech industry’s most important innovators and cutting-edge companies. Have a game-changing tech startup? Learn more about SXSW application categories.

SXSW Film Festival (March 8-16)
Celebrating raw innovation and emerging talent, the Film Festival has become known for the high caliber and diversity of films presented alongside its smart, enthusiastic audiences during its nine-day event footprint. Ready to premiere your own film? Film submissions are open through October 18.

SXSW Music Festival (March 11-17)
Featuring a variety of new, developing, and established Showcasing Artists, the Music Festival brings together 2,000+ artists across all genres. Dive into a curated mix of performances across Austin with artists, industry professionals and fans from around the globe. Want to take the stage? Showcasing Artist applications are open through October 25.

SXSW Comedy Festival (March 8-16)
Running simultaneously with the Interactive, Film, and Music Festivals, the Comedy Festival presents uniquely diverse programming of comedic performers, showcases, and events. Catch rising stars, established greats, and surprise guests all SXSWeek® long.

Exhibitions (March 8-16)
Beyond the festival scope, SXSW hosts many different world-class exhibitions that connect creatives across all industries. Applications for all SXSW Exhibitions are now open – explore all the available exhibition opportunities to position your forward-thinking company in front of thousands of creative professionals this March.

Coming later in the season, a suite of event resources will be released to help registrants prepare for the adventure ahead including the online SXSW Schedule, official mobile app, and more event navigation tools. In the meantime, view the 2019 SXSWeek® Timeline for a general breakdown of our daily programming schedule.

Badge Access

All attendees will receive primary entry to programming associated with their badge type, in addition to enjoying secondary access to most other SXSW events. There are four SXSW Badge types: Platinum, Interactive, Film, and Music. Badges are tied to three access types:

  • Primary: admitted first
  • Secondary: admitted second, after primary line
  • Convergence: one line where all badges have equal access

The Platinum Badge remains your best bet with primary access to all of SXSW. If you have an Interactive, Film, or Music Badge, you have primary access to the respective Conference tracks and events of your badge type, plus secondary access to other tracks and events outside your badge type, giving you the chance to experience more of what SXSW has to offer.

All SXSW registrants also receive complimentary access to SXSW Gaming. Explore 2019 registration rates and deadlines at sxsw.com/attend and use the Badge Comparison Chart to find out what each badge gets access to.

To help you get started, we’ve created the 2019 SXSW Badge Quiz. Based on the interests you select, the quiz will suggest the badge that will help you get the most out of your SXSW experience. Take our quiz to find out which badge best suits your needs.

Take the SXSW Badge Quiz

Book Your Hotel

After you register, make hotel reservations through SXSW Housing & Travel. In 2018, the typical SXSW attendee using SXSW Housing’s contracted hotel rates saved between 35%-50% compared to online travel agencies and direct bookings.

Rooms during March go quickly, so be sure to check the Hotel Availability page and enter your dates to see all available hotels, room types, rates, and amenities. Read our Tips to Book Your Hotel including booking for an individual, large groups, and payment policies.

Hotel Availability Page

Join Us for SXSW 2019

Register to attend and book your hotel to begin your SXSW adventure! Get ready to help us write the next chapter of SXSW during March 8-17, 2019.

Learn how to participate in one of the many prestigious SXSW categories including Film Festival submissions, Music Festival Showcasing Artist applications, Interactive Innovation Awards, SXSW Pitch (formerly Accelerator), Art Program, and Community Service Awards. Then help shape the March event during PanelPicker Community Voting from August 6–30.

To stay in the SX know, sign up for SXSW Event Updates and read SXSW News for announcements, deadline reminders, programming features, and beyond throughout the 2019 season.

Follow us in all the usual social spots for daily updates – Twitter, Facebook, and Instagram.

Register Now

Photo by Judy Won

The post Your Guide to SXSW 2019 Registration & Hotels appeared first on SXSW.

Source: SxSW Film